Our Story

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We've been Mad About Shoes for a very long time.

Shoe Connection is part of Shoe Co Ltd, a family-owned New Zealand company. We love shoes and everything about them. We obsess over how they fit, the suppleness of the leathers, the stitching, the detailing, the textures and, how happy you feel when you find the perfect pair. Our buyers travel the world to discover the hottest fashion trends and we dedicate our days to creating the best selection of shoes from global brands for you.

We know the power shoes have to complete a look, and just as easily transform one. With 2 retail store locations nationwide, our team is committed to helping you find the perfect fit. We don't want to tell you who to be, we want to enable you to be whoever you want to be.

Giving Back

We strive to enrich and support the communities in which we work and live. Over the years, we have supported many charities such as Tear Fund, Ignite Sport, the Life Education Trust and many more.


  • The team at Shoe Connection are Mad about Shoes.

    We are single minded in our passion of all things shoes. You might even say we are slightly obsessed! Determined in our pursuit to WOW each and every customer, we want to create the best collection of footwear and offer you an enjoyable shopping experience. Season after season, our devoted buyers travel the world to uncover the latest looks and trends and deliver them to New Zealand shores.

    Whether you’re after women’s, men’s, kids shoes or sneakers, our amazing staff will work tirelessly to find the right style for you. At Shoe Connection we’ll never tell you who to be or what to wear. Our sole purpose is to give you the footing to be yourself. Whether you choose to shop online or in-store, create your own statement look and go shoe mad at Shoe Connection.

  • History

  • 2016 Shoe Connection opens in NorthWest Shopping Centre, Auckland and relocates to a bigger site in Sylvia Park

    2015 Shoe Connection opens in Queen Street, Auckland and The Base, Hamilton

    2014 shoeconnection.co.nz named one of the Top Ten websites by Australian Woman's Day NZ Edition.

    Our first Auckland store opens in Newmarket, followed shortly after by Sylvia Park.
    This year we proudly celebrate our 75th anniversary in the fashion footwear industry and our founders 100th birthday!

    2011 royalt.co.nz and Shoe Connection join forces to become shoeconnection.co.nz.

    2010 Shoe Connection opens its doors in Palmerston North in The Square.

    2008 We embrace online selling and leap into our first ecommerce store and launch royalt.co.nz.

    2006 Shoe Connection in Cuba Street wins the “Wellington Fashion Store of the Year “ award. The Cuba Street store attracts customers from all over New Zealand. People fall in love with the amazing collection of quirky and fun shoes sourced from leading designers in Europe.

    2005 John’s eldest son Jeremy heads up the company.

    2003 The next Shoe Connection store opens in Northlands Mall, Christchurch.

    2002 The first Christchurch store opens in Christmas in Riccarton Mall.

    Shoe Connection opens its first store in Porirua, Wellington. This is born from a desire to showcase the best of the Banks Shoes range with a more youthful flavor. The store quickly becomes recognised as the leading fashion store in Wellington. A further three stores open in the Wellington region shortly after.

    1981 John opens his first store in Wellington City on the fashion shopping strip of Lambton Quay. He names this store Plimmer Shoes, a women’s fashion footwear boutique. John imports and sells top European brands sourced from his trips abroad to the fashion shows in Europe. The store is an instant hit with the women of Wellington!

    1965 The original Banks Shoes store doubles in size fueled by demand for its fashion forward footwear and leading European labels. A further store opens under the name “Christies Shoes” in Lower Hutt. Banks Shoes becomes one of the first companies in New Zealand to import the Adidas brand from Germany.

    1959 Cecil’s son John joins the company.

    1938 Our founding member Cecil Bank opens our first store in Lower Hutt’s High Street under the name Banks Shoes.

  • Customer Service

  • Search & Rescue

    We’ll do everything in our power to find you the right shoes, in the right size, right style and right colour. If it is available in another store, we’ll simply order it in and deliver it free of charge. Just call us on 0800 769 258 and we can locate it for you, or direct you to the nearest store.

    Loyalty Rewards

    Shoe Connection has a shoe rewards programme that will reward you for simply doing what you already do. Sign up to LoyalT in store and for every $500 you spend at any one of our Shoe Reward Partner stores*, you’ll receive $30 worth of Shoe Rewards loaded directly on to your LoyalT membership. The more you shop, the more additional benefits you get like special promotions, VIP events, exclusive offers and competition prize packages. It’s the least we could do for our valued customers.

    *Stores include Shoe Connection, Banks Shoes and snkr.